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The State Brand. Make it your business.

Brand South Australia is encouraging all South Australian businesses to apply to use the State Brand. It's free, fast and easy to register to make the most of loyal local support.

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Buy SA Week returns in 2025

A celebration of all things local, Buy SA Week will be an opportunity for SA businesses to leverage the Buy SA. For SA. campaign, and encourage consumers to buy and support local.

Celebrate South Australian fashion this Mother’s Day: Support exceptional design and local makers

This Mother’s Day, celebrate the creative brilliance of South Australia’s fashion designers. By supporting local designers, you're investing in exceptional design, craftsmanship, and the future of a thriving creative community.

Support local with this ultimate SA Easter treats guide

Buns, bilbies, and brews – celebrate Easter by supporting SA’s local makers and producers. Here’s your guide to the best hot cross buns, creative chocolates, and quirky local treats.

New talent revealed for Brand SA Board

Meet the new Brand SA Board members who bring their knowledge, skills and industry expertise to proudly advise and champion Brand SA’s mission.

10,000 South Australian businesses registered to use the State Brand

In a major milestone, more than 10,000 South Australian businesses are now proudly registered to use the State Brand, with iconic chicken salt pioneer Mitani helping Brand SA reach this exciting milestone!

Meet, taste and discover SA's hottest wineries, distilleries & food producers at Cellar Door Fest

Celebrate the best of South Australia at Cellar Door Fest, where over 100 local wineries, distilleries and food producers from across the State come together under one roof at Adelaide Convention Centre.

'Tis the season to support local at Adelaide Arcade

With 90% of businesses in the Adelaide Arcade proudly South Australian owned, it's a fantastic place to do your Christmas shopping and support local.

JamFactory named SA Brand of the Year at the 2024 SALIFE Awards

South Australia's unique, highly entrepreneurial not-for-profit arts organisation, JamFactory has been named the 2024 South Australian Brand of the Year at the SALIFE Awards ceremony attended by more than 300 guests.

Brand SA partners with Adelady Christmas Village for local shopping and festive fun

Brand SA are excited to partner with the Adelady Christmas Village again this year, and with over 100 South Australian businesses all in the one spot, this will be a perfect opportunity to support local.

How SA's mumamoo uses the State Brand to tap into consumer loyalty and pride

mumamoo, South Australia’s first female-founded and owned infant formula company uses the State Brand to build a relationship with their loyal local customers, whilst also championing our State.

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Show off your South Australian status

If your organisation is proudly South Australian, it’s time to apply to use the State Brand. This way, everyone knows exactly who you are.