South Australia has seen a lot of change in the decade since our Brand SA logo was launched.

With a growing sense of confidence across the state, now is the time to elevate South Australia with a clear brand story to evolve our state brand beyond a logo.

As a valued South Australian, your insights will help inform our future direction. We invite you to share your views by answering the questions below.

Please also follow our social channels, as we pose many more questions over the coming months.