Brand
South Australia

Celebrating South Australia and supporting all that's local

Here in South Australia, we're a proud bunch, passionate about our people, places, products and produce. At Brand South Australia, we shine a light on our state and all of its goodness, spreading the word across the globe.

The doorway to Australia

The opportunities are endless in South Australia

80%

of Australia’s premium wine
produced locally

$17.8b

of merchandise exports/year

70%

of energy produced from
renewables

8 key sectors

including creative, defence, minerals and energy, food, wine and agribusiness, health, hi-tech, tourism and space
South Australian
businesses registered

150,000

Easy to apply. Hard to ignore.
The State Brand. Make it your business.
When you buy South Australian produce, products and services, you’re supporting local people, our community, and the State.

Latest news

'Tis the season to support local at Adelaide Arcade

With 90% of businesses in the Adelaide Arcade proudly South Australian owned, it's a fantastic place to do your Christmas shopping and support local.

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JamFactory named SA Brand of the Year at the 2024 SALIFE Awards

South Australia's unique, highly entrepreneurial not-for-profit arts organisation, JamFactory has been named the 2024 South Australian Brand of the Year at the SALIFE Awards ceremony attended by more than 300 guests.

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Brand SA partners with Adelady Christmas Village for local shopping and festive fun

Brand SA are excited to partner with the Adelady Christmas Village again this year, and with over 100 South Australian businesses all in the one spot, this will be a perfect opportunity to support local.

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How SA's mumamoo uses the State Brand to tap into consumer loyalty and pride

mumamoo, South Australia’s first female-founded and owned infant formula company uses the State Brand to build a relationship with their loyal local customers, whilst also championing our State.

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For the gift that keeps on giving, support SA and buy local this Christmas!

This festive season, Brand SA is encouraging South Australians to support local businesses and ‘Buy SA’ for the gift that keeps on giving.

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